## Privacy Policy ### Introduction Welcome to SAATVIKFRESH! Your privacy is critically important to us. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information when you use our ecommerce website for fruits and vegetables delivery. The protection of your privacy is our priority, and we are committed to ensuring that your personal information is handled in a secure and responsible manner. ### Scope of the Policy This Privacy Policy applies to all information collected through our website, mobile applications, and other services provided by SAATVIKFRESH. It governs the manner in which we manage and protect your personal information in compliance with applicable privacy laws. ### Information We Collect We collect various types of information in connection with the services we provide, including personal and non-personal information. #### Personal Information Personal information refers to data that identifies, relates to, describes, or can be used to contact or identify an individual. The types of personal information we collect include: - **Name**: To address our customers appropriately in all communications and for order processing. - **Address**: Required for delivering orders to your specified location. We may collect multiple addresses if you use our service to send items to different locations. - **Phone Number**: Used for contacting you regarding your order status, delivery updates, and for customer service purposes. - **Email Address**: Utilized for sending order confirmations, updates, and promotional materials. It also helps in account recovery and communication purposes. - **Payment Information**: Includes credit/debit card details, net banking information, and other payment-related data. This information is collected for processing payments securely. #### Non-Personal Information Non-personal information refers to data that does not identify an individual. This information is collected to understand user behavior, improve our services, and enhance the user experience. The types of non-personal information we collect include: - **Browser Type**: Helps us optimize our website to work efficiently across different browsers. - **Device Information**: Includes the type of device you are using, its operating system, and other technical details. This information ensures compatibility and improves the user experience. - **IP Address**: Used for security purposes, understanding the geographical locations of our users, and for analytic purposes. - **Cookies and Usage Data**: We use cookies and similar technologies to track user behavior, preferences, and usage patterns on our website. This data helps us improve website functionality and user experience. ### How We Use Your Information We use the collected information for various purposes to provide and improve our services. These purposes include: #### Providing and Improving Our Services - **Order Processing and Delivery**: We use your personal information to process orders, facilitate payments, and ensure the successful delivery of products. This includes verifying your identity, confirming orders, processing payments, and managing delivery logistics. - **User Experience Enhancement**: Analyzing usage data helps us improve website functionality, making it more user-friendly and responsive to your needs. We use this data to identify and fix issues, improve site navigation, and ensure that our site runs smoothly on all devices. #### Communication - **Order Updates and Delivery Information**: We communicate with you via phone and email to keep you updated about your order status, delivery schedules, and any changes or issues related to your orders. - **Customer Support**: Responding to your inquiries and providing necessary support is a critical aspect of our service. We use your contact information to address your questions, resolve issues, and provide timely assistance. - **Promotional Offers and Newsletters**: With your consent, we send promotional materials and newsletters to inform you about special offers, new products, and updates. You can opt-out of these communications at any time. #### Business Operations - **Website Usage Analysis**: We analyze data to understand how our website is used and to improve our services. This includes identifying popular products, understanding user preferences, and optimizing our offerings. - **Terms and Conditions Enforcement**: Ensuring that our terms and conditions are adhered to is crucial for maintaining a fair and secure platform. We use data to monitor compliance and address violations. - **Fraud Detection and Prevention**: Identifying and preventing fraudulent activities is essential to ensure the security of transactions and the trust of our customers. We use various data points to detect suspicious activities and take appropriate actions. ### Legal Basis for Processing We process your personal data based on the following legal grounds: - **Your Consent**: When you provide your information voluntarily, we use it as per your consent. You have the right to withdraw your consent at any time, although this may affect your ability to use certain features of our services. - **Contractual Necessity**: Processing your data is necessary to perform the contract of delivering goods and services. This includes processing orders, managing payments, and providing customer support. - **Legal Obligations**: Compliance with applicable laws and regulations requires us to process certain data. This includes financial reporting, tax compliance, and responding to legal requests. - **Legitimate Business Interests**: For business improvements and to enhance our services. This includes analyzing usage data, improving website functionality, and conducting marketing activities. ### Data Sharing and Disclosure We may share your personal information under the following circumstances: #### Third-Party Service Providers We engage third-party service providers to perform various services on our behalf. These providers are contractually obligated to protect your information and use it solely for the purposes specified by us. The types of third-party services we use include: - **Payment Processing**: To securely handle transactions and ensure the accuracy of payment information. - **Data Analysis**: For better understanding and improving our services through detailed analysis of user behavior and preferences. - **Delivery Services**: To ensure your orders reach you on time, we work with logistics and delivery partners. #### Legal Requirements We may disclose your personal information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency). This includes: - **Compliance with Legal Obligations**: Ensuring we meet our legal responsibilities, such as tax reporting and compliance with regulations. - **Protecting Rights and Safety**: To protect the rights, property, or safety of SAATVIKFRESH, our users, or the public. #### Business Transfers In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of the transaction. We will notify you of such events and any consequent changes to the privacy policy. This includes: - **Mergers and Acquisitions**: If our business is acquired or merged with another company, your information may be transferred to the new owners. - **Asset Sales**: In the event of a sale of assets, your data may be included as part of the assets transferred. ### Data Retention We retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy and to comply with our legal obligations. The retention period depends on the type of data and the purposes for which we collected it. Once your information is no longer needed, we will securely delete or anonymize it. #### Retention Periods - **Order Information**: Retained for a period necessary to fulfill the order and handle any follow-up issues, such as returns or disputes. - **Payment Information**: Retained for a period necessary to complete the transaction and for accounting and tax purposes. - **Communication Records**: Retained for a period necessary to resolve any issues and to improve our customer support services. - **Analytic Data**: Retained for a period necessary to understand user behavior and improve our services. ### Data Security We implement robust security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include: #### Encryption Sensitive data is encrypted during transmission and storage to prevent unauthorized access. This includes the use of industry-standard encryption protocols such as TLS (Transport Layer Security) for secure data transmission. #### Secure Socket Layer (SSL) Technology SSL technology ensures secure connections during transactions, protecting your payment information and other sensitive data from interception. #### Regular Security Assessments and Updates Our systems are regularly updated and assessed for security vulnerabilities. We conduct periodic security audits and implement updates to address any identified issues. #### Restricted Access Personal information is accessible only to authorized personnel who require it for specific tasks. Access is granted on a need-to-know basis, ensuring that your data is handled responsibly. ### Your Rights You have certain rights regarding your personal information, including: #### Access and Rectification You have the right to access and update your personal information at any time by logging into your account or contacting us directly. We will provide you with a copy of your data upon request and allow you to correct any inaccuracies. #### Erasure You can request the deletion of your personal information by contacting us. We will take appropriate measures to comply with your request, subject to legal obligations. Note that certain data may need to be retained for legal or legitimate business purposes. #### Objection and Restriction You have the right to object to or request the restriction of the processing of your personal information under certain circumstances. This includes situations where you believe your data is being processed unlawfully or where you have legitimate grounds for objecting to its processing. ### User Consent By using our website, you consent to the collection and use of your personal information as described in this Privacy Policy. You can withdraw your consent at any time by contacting us, although this may affect your ability to use certain features of our services. ### Cookies and Tracking Technologies We use cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and understand where our visitors are coming from. This section explains how we use these technologies and how you can manage your preferences. #### What Are Cookies? Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently, as well as to provide information to the site owners. Cookies can be "persistent" or "session" cookies. Persistent cookies remain on your device until they expire or you delete them, while session cookies are deleted once you close your web browser. #### Types of Cookies We Use We use the following types of cookies on our website: - **Essential Cookies**: These cookies are necessary for the operation of our website. They enable you to navigate the site and use its features, such as accessing secure areas. Without these cookies, some services cannot be provided. - **Performance Cookies**: These cookies collect information about how you use our website, such as which pages you visit most often and if you get error messages from web pages. This data helps us improve the performance and design of our site. - **Functionality Cookies**: These cookies allow our website to remember choices you make, such as your username, language, or the region you are in. They provide enhanced and more personal features. - **Targeting/Advertising Cookies**: These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an ad and help measure the effectiveness of advertising campaigns. #### How We Use Cookies We use cookies and similar tracking technologies to: - **Enhance Your Browsing Experience**: By remembering your preferences and settings, we make your experience more personalized and convenient. - **Analyze Website Traffic**: Cookies help us understand how our website is being used, which pages are the most popular, and how we can improve our services. - **Conduct Marketing Activities**: Cookies enable us to deliver targeted advertisements and measure the effectiveness of our marketing campaigns. - **Ensure Security**: Cookies play a role in the security of our website by helping us detect and prevent fraudulent activities. #### Managing Cookies You can manage your cookie preferences through your web browser settings. Most browsers allow you to refuse cookies or delete them after they have been stored. Here are links to the support pages of major browsers, where you can find more information on how to manage cookies: - [Google Chrome](https://support.google.com/chrome/answer/95647?hl=en) - [Mozilla Firefox](https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences) - [Microsoft Edge](https://support.microsoft.com/en-us/help/4468242/microsoft-edge-browsing-data-and-privacy) - [Safari](https://support.apple.com/en-gb/guide/safari/sfri11471/mac) - [Opera](https://help.opera.com/en/latest/web-preferences/#cookies) Please note that if you choose to block cookies, it may affect the functionality of our website and your ability to use certain features. ### Children's Privacy Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently received personal information from a child under 13, we will take steps to delete such information from our records promptly. ### International Data Transfers We operate internationally, and your information may be transferred to and processed in countries other than your own. These countries may have data protection laws that are different from the laws of your country. However, we take steps to ensure that your personal information receives an adequate level of protection wherever it is processed, including by implementing appropriate safeguards such as standard contractual clauses. ### Changes to This Privacy Policy We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. When we make significant changes, we will notify you by posting the new Privacy Policy on our website and updating the "Last Updated" date at the top. We encourage you to review this policy periodically to stay informed about how we are protecting your information. ### Your Consent By using our website and services, you consent to the collection and use of your personal information as described in this Privacy Policy. You also consent to our use of cookies and other tracking technologies as described. If you do not agree with any part of this Privacy Policy, please do not use our website or services. ### Third-Party Links Our website may contain links to third-party websites or services that are not owned or controlled by SAATVIKFRESH. We are not responsible for the privacy practices or the content of these third-party sites. We encourage you to read the privacy policies of any third-party websites you visit. ### Data Protection Officer We have appointed a Data Protection Officer (DPO) who is responsible for overseeing questions related to this Privacy Policy. If you have any questions about this Privacy Policy or our data practices, please contact our DPO using the contact details provided below. ### Contact Us If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: **SAATVIKFRESH** Noida, Uttar Pradesh support@saatvikfresh.com +91 9667532291 ### Detailed Breakdown of Information Collection and Usage To provide you with a clearer understanding of our data practices, we will now break down the information collection and usage into more detailed categories. #### Information Collection **1. Information You Provide to Us** When you interact with our website, you may provide us with personal information in various ways, including: - **Account Creation**: When you create an account on our website, you provide us with your name, email address, phone number, and a password. This information is used to set up your account and provide you with access to our services. - **Order Placement**: When you place an order, you provide us with your delivery address, payment information, and details about the products you are purchasing. This information is necessary to process your order and ensure delivery. - **Customer Support**: When you contact our customer support team, you provide us with information about your issue, which may include your name, contact details, and details about your order. This information is used to resolve your issue and improve our customer service. - **Surveys and Feedback**: When you participate in surveys or provide feedback, you may provide us with your opinions, preferences, and experiences. This information is used to improve our services and better understand our customers' needs. **2. Information We Collect Automatically** When you use our website, we automatically collect certain information about your device and your interaction with our site, including: - **Device Information**: We collect information about the device you use to access our website, including the hardware model, operating system, and device identifiers. This information helps us optimize our website for different devices and improve the user experience. - **Log Information**: We collect log information about your use of our website, including your IP address, browser type, access times, and pages viewed. This information is used to monitor and analyze website usage, diagnose technical issues, and improve our services. - **Cookies and Tracking Technologies**: As mentioned earlier, we use cookies and similar technologies to collect information about your browsing behavior, preferences, and usage patterns. This information helps us enhance your browsing experience and provide personalized content and advertisements. **3. Information We Receive from Third Parties** We may receive information about you from third parties, including: - **Payment Processors**: When you make a payment, our payment processors provide us with information about the transaction, including your payment method and payment status. This information is used to confirm and process your payment. - **Delivery Partners**: Our delivery partners may provide us with information about the status of your delivery, including delivery times and any issues encountered. This information is used to keep you informed and ensure successful delivery. - **Marketing Partners**: We may receive information from marketing partners about your interactions with their advertisements and promotions. This information is used to measure the effectiveness of our marketing campaigns and improve our advertising strategies. ### Detailed Breakdown of Information Usage **1. Providing and Improving Our Services** - **Order Processing and Delivery**: We use your personal information to process orders, manage payments, and ensure successful delivery. This includes verifying your identity, confirming orders, processing payments, and coordinating with delivery partners. - **Account Management**: We use your information to create and manage your account, including resetting passwords, updating contact information, and providing account-related notifications. - **Personalization**: We use your preferences and usage data to personalize your experience on our website, including recommending products, providing personalized offers, and tailoring content to your interests. - **Customer Support**: We use your information to provide customer support, resolve issues, and improve our services. This includes responding to inquiries, troubleshooting problems, and providing technical assistance. **2. Communication** - **Order Updates and Delivery Information**: We use your contact information to communicate with you about your order status, delivery schedules, and any changes or issues related to your orders. - **Promotional Communications**: With your consent, we use your email address and phone number to send promotional materials, newsletters, and special offers. You can opt-out of these communications at any time. - **Surveys and Feedback**: We may contact you to participate in surveys or provide feedback about your experience with our services. This information is used to improve our offerings and customer satisfaction. **3. Business Operations** - **Website Analytics**: We use data analytics to understand how our website is used, identify popular products, and optimize our services. This includes analyzing usage patterns, tracking performance, and improving site navigation. - **Security and Fraud Prevention**: We use your information to detect and prevent fraudulent activities, ensure the security of transactions, and protect our customers from unauthorized access and breaches. - **Compliance and Legal Obligations**: We use your information to comply with legal and regulatory requirements, including tax reporting, financial audits, and responding to legal requests. ### Your Privacy Rights You have certain rights regarding your personal information, and we are committed to helping you exercise these rights. Below, we outline your rights in more detail and explain how you can exercise them. #### Right to Access You have the right to request access to the personal information we hold about you. This includes information about the purposes of processing, the categories of personal data concerned, the recipients or categories of recipients to whom the data has been or will be disclosed, and the envisaged period for which the data will be stored. **How to Exercise Your Right to Access:** - You can submit a request for access to your personal data by contacting us at the contact details provided at the end of this policy. - We may need to verify your identity before fulfilling your request to ensure the security of your information. - We will provide you with a copy of your personal data in a structured, commonly used, and machine-readable format. #### Right to Rectification You have the right to request the correction of inaccurate personal information we hold about you. This also includes the right to have incomplete personal data completed. **How to Exercise Your Right to Rectification:** - You can update your personal information directly through your account settings on our website. - If you are unable to update your information through your account, you can contact us, and we will assist you in correcting any inaccuracies. #### Right to Erasure You have the right to request the deletion of your personal information in certain circumstances. This right is also known as the "right to be forgotten." **Circumstances in Which You Can Request Erasure:** - If the personal data is no longer necessary for the purposes for which it was collected or processed. - If you withdraw your consent on which the processing is based, and there are no other legal grounds for the processing. - If you object to the processing, and there are no overriding legitimate grounds for the processing. - If the personal data has been unlawfully processed. - If the personal data has to be erased for compliance with a legal obligation. **How to Exercise Your Right to Erasure:** - You can submit a request for the deletion of your personal data by contacting us at the contact details provided at the end of this policy. - We may need to verify your identity before fulfilling your request to ensure the security of your information. - We will take appropriate measures to comply with your request, subject to legal obligations that may require us to retain certain data. #### Right to Restrict Processing You have the right to request the restriction of processing your personal information in certain circumstances. This means that we will only store your data and will not carry out any further processing activities. **Circumstances in Which You Can Request Restriction:** - If you contest the accuracy of the personal data, for a period enabling us to verify the accuracy of the data. - If the processing is unlawful, and you oppose the erasure of the personal data and request the restriction of its use instead. - If we no longer need the personal data for the purposes of processing, but you require the data for the establishment, exercise, or defense of legal claims. - If you have objected to processing pending the verification of whether our legitimate grounds override yours. **How to Exercise Your Right to Restrict Processing:** - You can submit a request to restrict processing by contacting us at the contact details provided at the end of this policy. - We may need to verify your identity before fulfilling your request to ensure the security of your information. - We will notify you before lifting the restriction of processing. #### Right to Data Portability You have the right to receive the personal information you have provided to us in a structured, commonly used, and machine-readable format. You also have the right to transmit this data to another controller without hindrance from us, where technically feasible. **How to Exercise Your Right to Data Portability:** - You can submit a request for data portability by contacting us at the contact details provided at the end of this policy. - We may need to verify your identity before fulfilling your request to ensure the security of your information. - We will provide you with your data in a structured, commonly used, and machine-readable format. #### Right to Object You have the right to object to the processing of your personal information at any time, based on grounds relating to your particular situation. This includes the right to object to processing for direct marketing purposes. **How to Exercise Your Right to Object:** - You can submit an objection to processing by contacting us at the contact details provided at the end of this policy. - If you object to processing for direct marketing purposes, we will stop processing your data for these purposes immediately. - For other types of objections, we will assess your request and stop processing your data unless we have compelling legitimate grounds to continue the processing. #### Right to Withdraw Consent Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time. **How to Withdraw Your Consent:** - You can withdraw your consent by updating your preferences in your account settings or by contacting us at the contact details provided at the end of this policy. - Withdrawing your consent will not affect the lawfulness of processing based on consent before its withdrawal. - If you withdraw your consent, it may affect your ability to use certain features of our services. ### Data Security Measures We take the security of your personal information seriously and implement various measures to protect it from unauthorized access, use, disclosure, alteration, and destruction. These measures include: #### Technical Measures - **Encryption**: We use industry-standard encryption protocols to protect your personal information during transmission and storage. - **Secure Connections**: We use Secure Socket Layer (SSL) technology to ensure secure connections when you transmit sensitive information, such as payment details. - **Firewalls and Intrusion Detection Systems**: We employ firewalls and intrusion detection systems to protect our systems from unauthorized access and attacks. #### Organizational Measures - **Access Controls**: Access to personal information is restricted to authorized personnel who require it for specific tasks. Access is granted on a need-to-know basis. - **Training and Awareness**: We provide regular training and awareness programs for our employees to ensure they understand the importance of data protection and their responsibilities. - **Security Policies and Procedures**: We have established security policies and procedures to guide our data protection practices and ensure compliance with applicable laws and regulations. ### Data Breach Response In the event of a data breach that may result in a risk to your rights and freedoms, we will notify you and the appropriate regulatory authorities without undue delay. Our data breach response plan includes: - **Identifying and Containing the Breach**: We will take immediate steps to identify the breach, contain it, and prevent further unauthorized access. - **Assessing the Impact**: We will assess the impact of the breach on your personal information and determine the potential risks to your rights and freedoms. - **Notifying Affected Individuals**: If the breach poses a high risk to your rights and freedoms, we will notify you promptly, providing you with relevant information about the breach and the steps you can take to protect yourself. - **Reporting to Regulatory Authorities**: We will report the breach to the appropriate regulatory authorities as required by law. ### Cross-Border Data Transfers We operate internationally, and your personal information may be transferred to and processed in countries other than your own. These countries may have data protection laws that are different from the laws of your country. However, we take steps to ensure that your personal information receives an adequate level of protection wherever it is processed, including by implementing appropriate safeguards such as: - **Standard Contractual Clauses**: We use standard contractual clauses approved by the European Commission to ensure that your personal information is protected when transferred to countries outside the European Economic Area (EEA). - **Privacy Shield Framework**: For transfers to the United States, we comply with the EU-U.S. and Swiss-U.S. Privacy Shield Frameworks, where applicable. ### Contact Us If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: **SAATVIKFRESH** Noida, Uttar Pradesh support@saatvikfresh.com +91 9667532291 You can also contact our Data Protection Officer (DPO) for specific inquiries related to data protection and privacy: **Data Protection Officer** privacy@saatvikfresh.com ### Effective Date This Privacy Policy is effective as of [Insert Date] and will remain in effect until updated or replaced. We encourage you to review this policy periodically to stay informed about how we are protecting your information. ### Final Words Your privacy is of utmost importance to us, and we are committed to protecting your personal information. By using our website and services, you trust us with your data, and we strive to honor that trust by implementing robust data protection measures and respecting your privacy rights. If you have any questions, concerns, or feedback about our privacy practices, please do not hesitate to contact us. Thank you for choosing SAATVIKFRESH for your fruits and vegetables delivery needs.